How Do You Overcome Technology Challenges In Retail?
In the second episode of this Reality Check series, I continue my discussion with Bill Hoppin, VP Business Development, Aerohive. Previously, we discussed the opportunities brick-and-mortar stores have with technology. This time we address the challenges that new technologies are presenting retailers and give them advice on how to get past them.
As more retailers are taking advantage of new technologies to increase traffic in their stores and drive sales, we discuss what they need to plan for and what they need to be aware of. We then delve deeper into the privacy challenges and Bill highlights the steps retailers need to take to overcome these.
All posts in this series: